Product Marketing Manager – TAVI

Abbott is hiring a Product Marketing Manager specializing in TAVI (Transcatheter Aortic Valve Implantation) technology for a full-time role in the United States. This is your opportunity to lead the commercial strategy for one of Abbott's most advanced cardiac interventional platforms, partnering across clinical, sales, and business teams to drive market success.

About the Role

As a Product Marketing Manager for TAVI at Abbott, you'll drive the strategic marketing initiatives that bring innovative heart valve solutions to patients worldwide. This role sits at the intersection of clinical expertise, sales enablement, and market intelligence—where your marketing strategy directly impacts patient outcomes and Abbott's competitive position in interventional cardiology.

What You'll Do

• Develop and execute comprehensive go-to-market strategies for TAVI products, including messaging, positioning, and differentiation
• Lead product launch campaigns and coordinate cross-functional efforts with clinical, sales, regulatory, and commercial teams
• Conduct competitive analysis and market research to inform product strategy and identify growth opportunities in the interventional cardiology space
• Create marketing materials, case studies, clinical evidence summaries, and sales collateral that communicate product benefits to healthcare providers
• Manage product marketing budgets and measure campaign effectiveness through key performance indicators
• Build and maintain relationships with key opinion leaders, clinical advisors, and hospital systems
• Support sales teams with training, tools, and marketing resources to accelerate adoption of TAVI solutions

What We're Looking For

• Bachelor's degree in marketing, business, life sciences, or related field
• 5+ years of product marketing or marketing management experience
• Experience in the medical device industry, cardiovascular sector, or healthcare marketing preferred
• Strong project management and cross-functional collaboration skills
• Excellent written and verbal communication abilities
• Analytical mindset with ability to interpret market data and translate insights into strategy
• Familiarity with digital marketing, content strategy, and marketing automation tools

About Abbott

Abbott is a global healthcare leader dedicated to improving lives across all life stages. With a portfolio spanning diagnostics, medical devices, nutritional products, and pharmaceuticals, Abbott reaches patients in over 160 countries. Our TAVI portfolio represents cutting-edge innovation in treating structural heart disease, expanding treatment options for patients who need them most.

How to Apply

Ready to make an impact in cardiac innovation? Apply now through this job listing. Abbott is committed to building a diverse, inclusive workforce and welcomes applications from candidates of all backgrounds.