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Prepare western-territory growth stories: how you built pipeline, won/retained distributors, and hit regional targets. Be ready to discuss remote team leadership, travel cadence, competitor handling, and how you partner with marketing and ops. Bring concrete metrics—revenue, share, win rate—and questions on turf portfolio priorities and West coverage model.
Strong fit if you have regional sales management experience in turf, flooring, building products, or adjacent channels and can run a remote West territory with structured coaching and forecast ownership. Thin public data means culture and comp details should come directly from Armstrong recruiters—not third-party assumptions.
As Turf Regional Sales Manager – West at Armstrong World Industries, your day centers on growing western U.S. turf sales from a remote base: pipeline reviews, coaching distributors or reps, customer and specifier calls, quoting support, and CRM updates. Afternoons often mix forecast work, competitive intel, and trip planning for key accounts, with evenings reserved for follow-ups across time zones.
Strengthen regional B2B sales leadership for building or specialty product lines: territory planning, channel management, consultative selling, forecasting, and CRM discipline. No certification resources were supplied for this listing, so prioritize demonstrable turf or related construction-product wins over unpaid credential chasing.
Yes. The listing is marked remote for the United States, with West regional responsibility implied by the title.
Regional ownership of turf sales in the West: customer development, channel support, forecasting, and team or partner coaching from a remote base.
No verified salary bands, Glassdoor/Indeed ratings, or employee reviews were provided in the source data for this enricher.
Website: armstrongworldindustries.com
Public cache only — not an employee review.
Armstrong World Industries is hiring a Turf Regional Sales Manager – West to lead sales strategy and profitability across a key territory in the United States. This full-time role with Turf Design, an Armstrong World Industries subsidiary, puts a results-driven sales leader at the center of growth in the architecture and design market. About the Role Reporting to Turf's National Sales Director, the Turf Regional Sales Manager – West owns total sales performance, day-to-day sales operations, and profitability for an assigned western region. It is a high-impact position where your work directly influences brand presence, product specifications, and revenue, while opening doors to architecture, design, engineering, and manufacturing leaders nationwide. Expect significant travel of roughly 50%. Key Responsibilities Hit and exceed regional targets for revenue, gross margin, and contribution margin. Craft and carry out strategic plans that make the most of financial, technological, and operational resources. Recruit, onboard, train, and lead independent sales representatives across the region. Cultivate strong representative relationships that keep company values, goals, and strategies aligned. Set monthly metrics and clear accountabilities to ensure rep goals are consistently met. Track industry trends and best practices to protect competitive standing. Plan, attend, and support trade shows and conferences, then evaluate their impact. Qualifications Bachelor's degree in business, marketing, or a related field — or equivalent experience. 5+ years of sales experience within the architecture and design (A&D) industry. Proven success growing new business and expanding existing accounts through a representative-based sales model. Experience building teams and organizations aligned to business strategy is a plus. A relationship builder who drives results, adapts to change, and brings genuine curiosity about design and architecture. About Armstrong World Industries Armstrong World Industries is an Americas leader in designing and manufacturing innovative interior and exterior architectural solutions, including ceilings, specialty walls, and exterior metal systems. With roughly $1.4 billion in revenue, about 3,700 employees, and 21 manufacturing facilities across North America, the company has built more than 160 years of business on trust and integrity. The estimated base salary range for this role is $90,000 to $130,000 per year, with individual pay based…
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