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Prepare examples of paid media plans, ROI measurement, and how you fixed underperforming campaigns. Expect questions on channel mix, testing, attribution, and reporting to senior stakeholders.
Best fit for an on-site paid media lead who can own acquisition performance and communicate clearly with agency or group stakeholders at Merchantwise / Jaywing Group in The Rocks.
As a Senior Paid Media Specialist at Merchantwise / Jaywing Group in The Rocks, Sydney, the day typically runs through campaign planning, budget pacing, performance checks, and optimisation across paid channels. You would brief partners on tests, turn results into clear recommendations, and keep stakeholders aligned on what is working.
No. It is listed for The Rocks, Sydney, and is not marked remote.
Senior Paid Media Specialist work typically covers paid campaign strategy, optimisation, budgeting, and performance reporting.
It is a historic precinct on Sydney Harbour, immediately north-west of the Sydney CBD in New South Wales.
Senior Paid Media Specialist at Merchantwise / Jaywing Group in The Rocks, Sydney About the Role We are seeking a Senior Paid Media Specialist to join our dynamic team at Merchantwise / Jaywing Group. As a key member of our paid media department, you will be responsible for driving performance and delivering results through strategic planning, execution, and optimization of digital advertising campaigns. Key Responsibilities Develop and implement comprehensive paid media strategies across various platforms including Google Ads, Facebook Ads, and LinkedIn Ads. Analyze campaign data to identify trends, opportunities for improvement, and areas for optimization. Collaborate with cross-functional teams, including marketing, creative, and analytics to ensure seamless execution of campaigns. Stay up-to-date with industry trends and best practices in paid media advertising. Provide regular reporting and insights to stakeholders on campaign performance and ROI. Skills & Qualifications Minimum 5 years of experience in digital marketing, specifically in paid media strategy and execution. Proven track record of delivering high-performing campaigns with measurable results. Strong analytical skills to interpret data and make informed decisions. Excellent communication and collaboration abilities. Familiarity with Google Ads, Facebook Ads Manager, and other relevant tools. About the Company Jaywing is a unique blend of specialists who collaborate as one to solve complex problems. Our team comprises creatives, developers, designers, content makers, strategists, and technologists. We strive to deliver highly effective, intelligent work by scrutinizing insights to find proof and create the best conditions for success. How to Apply To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there. Please ensure all required fields are filled out accurately and submit your resume along with a cover letter highlighting relevant experience and achievements in paid media.
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