Senior Marketing Executive

How to use this kit

Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.

Interview prep

• Walk through a strategy you set from objectives, market traits, and cost or markup constraints.
• Explain how you coordinate campaigns with advertising or promotion managers and measure results.
• Describe budget or ROI calls and pricing choices that balanced firm goals with customer satisfaction.
• Give an example of hiring, training, or reviewing marketing or sales staff day to day.

Fit summary

Strong fit if you already own end-to-end marketing strategy and campaign coordination at senior level, are comfortable with budgets and ROI, and can lead people—not only creative execution—in an on-site Cape Town agency setting at The Legends Agency.

Day in the role

As a Senior Marketing Executive at The Legends Agency, a typical day would centre on shaping and running marketing strategy for client or agency goals: scanning market and cost factors, coordinating campaigns with advertising and promotion leads, and checking budgets, ROI, and pricing trade-offs. You would keep product or service messaging lists current, guide junior marketing or sales colleagues, and keep daily activity aligned to objectives.

Skills to emphasize

• Google Skillshop — Google Ads & Analytics certifications — free
• HubSpot Academy — Marketing certifications — free

FAQ from this listing

Is this role remote?

No. The listing is for Kloof Street, Cape Town City Centre with remote set to off.

What does the occupation data emphasize?

Strategy, campaign coordination, financial and pricing judgment, offering documentation, and people leadership in marketing or sales teams.

Which certifications are suggested?

Google Skillshop (Google Ads & Analytics) and HubSpot Academy marketing certifications—both listed as free.

Occupation tasks (O*NET)

Public-domain labor data — prepare examples for 2–3 of these.

• Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
• Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
• Develop pricing strategies, balancing firm objectives and customer satisfaction.
• Compile lists describing product or service offerings.
• Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
• Consult with product development personnel on product specifications, such as design, color, or packaging.
• Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

O*NET source

Role overview (listing rewrite)

Senior Marketing Executive at The Legends Agency - Kloof Street, Cape Town City Centre Role Overview The Legends Agency is seeking a Senior Marketing Executive to join our dynamic team in delivering strategic marketing and innovative campaigns for technology-focused clients across international markets. This role involves working closely with global B2B brands to drive demand generation and brand-to-demand strategies. Day-to-Day Responsibilities Develop and execute comprehensive marketing plans aligned with client objectives Manage the end-to-end campaign lifecycle, from ideation to execution and analysis Collaborate with cross-functional teams to ensure seamless integration of marketing efforts Analyze market trends and competitor activities to inform strategic decisions Optimize campaigns for maximum ROI through data-driven insights and A/B testing What You Bring Minimum 5 years of experience in B2B marketing, with a focus on demand generation and campaign management A deep understanding of digital marketing channels including SEO, SEM, content marketing, and social media Strong analytical skills to measure and report on campaign performance Exposure to technology-focused clients or industries is a plus Excellent communication and interpersonal skills for client interaction and team collaboration Working at The Legends Agency The Legends Agency offers a full-time, office-based position in the heart of Cape Town. Working hours are from 8:30 AM to 5:00 PM UK time, with a 1-hour lunch break. This role is not remote. How to Apply To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

Full job on Get A Job.AI

Questions to ask them

• What does success look like in the first 90 days for this role?
• How is the team structured, and who would I work with most?
• What tools and systems does this role use daily?
• Is the work primarily based in Kloof Street, Cape Town City Centre, hybrid, or fully remote?