Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.
Expect questions on turning complex health or benefits topics into simple creative platforms, partnering with legal/compliance, measuring campaign impact, and leading junior creative partners. Prepare one portfolio story that shows strategy before tactics.
Strong fit if you enjoy healthcare or large-enterprise brand work, can lead creative strategy without owning every visual, and are comfortable with Montana-based, on-site work at a major national insurer rather than a pure agency environment.
As a Senior Creative Strategist at Humana, you would shape campaign and brand narratives for a national health insurer—translating member, employer, and clinical themes into clear creative direction, briefing design and content partners, and aligning work with compliance and business goals rather than pure consumer-retail brand play.
Build or refresh core creative strategy skills with free learning:
The listing marks remote as no (0), so plan for on-site work in the Helena, Montana area unless Humana confirms otherwise.
Humana is a major U.S. health insurance company based in Louisville, Kentucky, and one of the largest insurers in the country.
Google Digital Garage courses (free) and Alison’s Graphic Design course (free to learn) are practical starting points for digital and design foundations.
Website: humana.com
Humana Inc. is an American for-profit health insurance company based in Louisville, Kentucky. In 2024, the company ranked 92 on the Fortune 500 list, which made it the highest ranked company based in Kentucky. It is the fourth largest health insurance provider in the U.S.
Public cache only — not an employee review.
Humana is hiring a Senior Creative Strategist for our Helena, Lewis and Clark County office. This is a full-time position with our in-house creative agency, The Hive, where you'll craft data-driven marketing strategies and campaigns that connect meaningfully with our members. About the Role As Senior Creative Strategist at Humana, you'll be a strategic leader within The Hive, our dedicated creative hub built to drive member acquisition and engagement. You'll combine creative thinking with data analytics to develop personalized communications that resonate across digital and traditional channels. This role bridges creative excellence with business outcomes, ensuring every campaign is informed by member insights and measurable objectives. What You'll Do Lead the strategic development of member-focused campaigns that leverage consumer insights and behavioral data Collaborate with creative teams to translate strategy into compelling, technology-enabled executions Define messaging frameworks and creative approaches that drive member acquisition and engagement Analyze campaign performance data and recommend optimizations to improve effectiveness Partner with cross-functional teams including product, analytics, and communications Stay current with industry trends in healthcare marketing, personalization, and creative innovation Mentor junior team members and contribute to The Hive's strategic direction What We're Looking For 5+ years of experience in creative strategy, marketing strategy, or related senior roles Proven ability to develop data-informed creative strategies that drive business results Strong understanding of digital marketing channels, personalization, and customer engagement Excellent analytical and problem-solving skills with ability to translate insights into strategy Exceptional communication and collaboration abilities across teams Experience in healthcare, insurance, or complex B2B/B2C marketing is a plus Portfolio or examples demonstrating strategic thinking and creative output About Humana Humana is transforming how healthcare reaches and serves people. Our marketing organization is evolving to deliver more personalized, technology-enabled communications that make a real difference for our members. The Hive represents our commitment to world-class in-house creative capability. How to Apply Ready to shape healthcare marketing strategy? Apply through this listing to join our team in Helena and make an impact at Humana.
Generated for personal interview prep · 2026-07-20 UTC · getajob.ai