Lago
We’re looking for an experienced Facebook & Google Ads Buyer to manage and optimize performance marketing campaigns across multiple channels.
Requirements
- Plan, execute, and optimize paid campaigns across Facebook, Instagram, Google, YouTube, TikTok and other digital platforms.
- Develop data-backed ad strategies aligned with marketing goals and target KPIs.
- Manage ad budgets, monitor campaign performance, and make real-time adjustments for maximum results.
- Collaborate with the creative team to produce eye-catching visuals and engaging video ads.
- Conduct A/B testing on ad creatives, targeting, and copy variations.
- Track, analyze, and report on campaign metrics using GA4, Google Ads, and Meta Ads Manager.
- Stay updated with the latest trends, tools, and best practices in paid media and digital marketing.
- Coordinate all campaign management with Account Managers.
- Strong understanding of omnichannel marketing and cross-platform ad strategies.
- Proficiency with GA4, Google Tag Manager (GTM), Data Analytics, and other performance tracking tools.
- Analytical mindset with strong attention to detail and data interpretation.
- Excellent communication and collaboration skills.
Benefits
- Remote Work
- Growth Opportunities
- Innovative Culture
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in Uruguay
Uruguay, officially the Oriental Republic of Uruguay, is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast, while bordering the Río de la Plata to the south and the Atlantic Ocean to the southeast. It is part of the Southern Cone region of South America. Uruguay covers an area of approximately 176,215 square kilometers (68,037 sq mi). It has a population of almost 3.5 million people, of whom nearly 2 million live in the metropolitan area of its capital and largest city, Montevideo.
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