Huzzle
We are looking for a highly analytical and creative Media Buyer / Meta Ads Expert with hands-on experience managing Facebook and Instagram advertising campaigns. You will be responsible for planning, launching, optimizing, and scaling paid social campaigns that generate qualified leads, sales, and revenue growth.
Requirements
- Create, launch, and manage high-performing Meta Ads campaigns across Facebook and Instagram.
- Conduct audience research, competitor analysis, and campaign planning.
- Monitor campaign performance and optimize based on KPIs such as ROAS, CPL, CPA, CTR, and conversion rates.
- Perform A/B testing on creatives, ad copy, landing pages, and audience segments.
- Analyze campaign data and provide actionable insights and weekly performance reports.
- Manage advertising budgets efficiently to maximize profitability and campaign performance.
- Collaborate with creative teams to develop compelling ad creatives and copy.
- Implement retargeting and funnel strategies to improve customer acquisition and retention.
- Stay up to date with Meta Ads platform changes, trends, and best practices.
- Track conversion events using Meta Pixel, Conversion API, and analytics tools.
Benefits
- Competitive salary
- Fully remote role with flexible work environment
- Opportunity to scale campaigns with significant ad budgets
- Direct impact on revenue and business growth
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in Pakistan
Pakistan, officially the Islamic Republic of Pakistan, is a country in South Asia. It is the fifth-most populous country, with a population of over 241.5 million, having the second-largest Muslim population as of 2023. Islamabad is the nation's capital, while Karachi is its largest city and financial centre. Pakistan is the 33rd-largest country by area. Bounded by the Arabian Sea on the south, the Gulf of Oman on the southwest, and the Sir Creek on the southeast, it shares land borders with India to the east; Afghanistan to the west; Iran to the southwest; and China to the northeast. It shares
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