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Be ready to walk through product-communication examples in regulated finance: simplifying complex features, stakeholder reviews, brand voice, and cross-functional work with product, legal/compliance, and channel teams. Ask how HO Marketing partners with support and product owners on launches.
Strong fit if you can translate banking products into clear, compliant messaging and thrive in a large Mumbai-based bank HO. Less ideal if you want pure creative agency work without process and governance.
In Product Communication within Marketing HO & Support at Kotak Mahindra Bank, a typical day would center on shaping clear product messages for banking offers: drafting briefs and copy, aligning with product and compliance stakeholders, supporting campaigns and internal enablement, and keeping HO/support teams consistent on how products are explained to customers and channels.
Mumbai, Maharashtra (on-site; remote flag is 0).
Marketing focused on product communication inside HO & Support, not a frontline sales branch job.
A major Indian private bank and financial services group headquartered in Mumbai, spanning retail/corporate banking and wealth-related businesses.
Website: kotak.com
Kotak Mahindra Bank Limited is an Indian banking and financial services company headquartered in Mumbai. It offers banking products and financial services for corporate and retail customers in the areas of personal finance, investment banking, life insurance, and wealth management. As of December 2023, the bank has 1,869 branches and 3,239 ATMs, including branches in GIFT City and DIFC (Dubai).
Public cache only — not an employee review.
Kotak Mahindra Bank - Mumbai, Maharashtra About This Position We are seeking a highly skilled Consumer Insights Senior Manager/AVP to join our dynamic team at Kotak Mahindra Bank. In this pivotal role, you will be responsible for designing and executing market research as well as user research to drive new product development, marketing strategy, and go-to-market tactics. This position offers an exciting opportunity to work closely with the marketing, product, and business teams in shaping the future of our bank. Your Responsibilities Design and execute market research and user research studies to inform new product development and marketing strategies. Collaborate with cross-functional teams including marketing, product, and business units to define and implement research plans. Analyze data and provide actionable insights that drive decision-making processes. Develop and maintain a deep understanding of market trends, customer needs, and competitive landscape. Ensure all research activities comply with regulatory requirements and internal standards. What We're Looking For A proven track record in conducting market research and user research within the financial services industry. Strong analytical skills and ability to interpret complex data sets into actionable insights. Exposure to quantitative and qualitative research methodologies. Excellent communication and interpersonal skills, with the ability to present findings to senior management. A minimum of 8-10 years of experience in a similar role within the banking or related sector. About the Company Kotak Mahindra Bank is one of India's leading private banks, offering a wide range of financial services to individuals and businesses. With a strong focus on customer-centricity and innovation, we are committed to delivering exceptional experiences through our products and services. How to Apply To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.
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