Marketing Director

How to use this kit

Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.

Interview prep

• How you would position lab-grown diamonds versus mined for B2C and industrial buyers
• Examples of media plans that balanced brand trust with growth targets
• How you coordinate creative, sales, and technical stakeholders on regulated or science-heavy claims

Fit summary

Strong fit if you can lead full-funnel marketing for a deep-tech consumer brand expanding into chip materials, with hands-on campaign leadership rather than pure brand theater. On-site New York presence is expected.

Day in the role

As Marketing Director at Diamond Foundry, you would set advertising and brand strategy for lab-grown diamond and semiconductor-facing narratives. Typical work includes planning promotional campaigns, reviewing creative and media, aligning sales and product messaging, and coordinating agencies and internal teams so claims stay accurate as the company scales jewelry and industrial markets.

Skills to emphasize

Build campaign measurement and inbound depth with free certs: Google Skillshop — Google Ads & Analytics (free) and HubSpot Academy marketing certifications (free).

FAQ from this listing

Is this role remote?

No. The listing is for New York, NY with remote set to off-site only (remote = 0).

What does Diamond Foundry market?

Lab-grown diamonds plus growing interest in diamond materials for microchip and cooling applications, per recent investment and tech coverage.

Which free certs help most?

Google Skillshop Ads & Analytics and HubSpot Academy marketing tracks are both free and map cleanly to paid media and inbound skills for this title.

Occupation tasks (O*NET)

Public-domain labor data — prepare examples for 2–3 of these.

• Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
• Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
• Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
• Coordinate with the media to disseminate advertising.
• Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
• Plan and execute advertising policies and strategies for organizations.
• Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
• Prepare budgets and submit estimates for program costs as part of campaign plan development.

O*NET source

Role overview (listing rewrite)

MKTG DIR @ Diamondfoundry - New York, NY What This Role Involves The Marketing Director at VRAI will lead the brand’s marketing strategy to build awareness, create emotional connection, and drive customer acquisition and loyalty. This role involves shaping how the brand shows up in culture, ensuring every campaign, collaboration, and customer touchpoint reinforces a distinctive point of view and elevates brand desirability. Core Duties Define and lead the brand’s marketing strategy to build awareness and create emotional connection with customers. Create campaigns that resonate with target audiences and drive sales. Collaborate with cross-functional teams to ensure consistency in brand messaging across all touchpoints. Elevate brand desirability through strategic partnerships, collaborations, and social media initiatives. Analyze market trends and customer insights to inform marketing strategies. Skills & Qualifications Strategic thinking with a focus on creative excellence. Understanding of the aspirations of target customers. Strong instinct for fashion, culture, social trends, and storytelling. Ability to transform insights into compelling communication that inspires consideration and converts attention into sales. Experience in digital-first direct-to-consumer brands preferred. A proven track record of driving customer acquisition and loyalty. About Diamondfoundry Diamondfoundry is a modern, sustainable diamond jewelry brand that has been recognized for its innovative approach to the industry. As an honoree of Fast Co. Innovation Award in retail design, VRAI operates globally with locations in Los Angeles, San Francisco, New York, Shanghai, Chicago, London, Madrid, and Copenhagen, with more on the horizon. Applying for This Role To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

Full job on Get A Job.AI

Questions to ask them

• What does success look like in the first 90 days for this role?
• How is the team structured, and who would I work with most?
• What tools and systems does this role use daily?
• Is the work primarily based in New York, NY, hybrid, or fully remote?