Marketing Communications Manager

How to use this kit

Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.

Interview prep

• How you would translate Corning’s materials-science and fiber-optics story into clear external narratives.
• Examples of coordinating marketing activities across teams while watching cost and ROI.
• How you evaluate market characteristics and set messaging priorities.

Fit summary

Strong fit if you can lead integrated marcomms for a large public manufacturer (GLW), work on-site in Tewksbury, and balance strategy, campaign execution, and financial discipline per O*NET marketing-manager tasks.

Day in the role

As Marketing Communications Manager at Corning, you would shape messaging that supports product and market goals: align communications with strategy, coordinate campaigns with advertising or promotion partners, track budgets and ROI, and maintain clear product/service narratives for internal and external audiences.

Skills to emphasize

• Saylor Academy — Business & Management courses (free)
• Google Project Management — Skillshop / free intro resources (free)

FAQ from this listing

Is this role remote?

No—the listing is on-site in Tewksbury, Middlesex County, Massachusetts.

What does Corning do, in brief?

Corning is a long-standing materials company (founded 1851; ~46,200 employees); recent news highlights fiber-optics manufacturing expansion with Amazon.

Where can I build free management skills?

Saylor Academy Business & Management courses and Google Project Management intro resources are both free per the cert list.

Occupation tasks (O*NET)

Public-domain labor data — prepare examples for 2–3 of these.

• Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
• Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
• Develop pricing strategies, balancing firm objectives and customer satisfaction.
• Compile lists describing product or service offerings.
• Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
• Consult with product development personnel on product specifications, such as design, color, or packaging.
• Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

O*NET source

Company facts (cached)

Website: corning.com

Public cache only — not an employee review.

Role overview (listing rewrite)

Marketing Communications Manager at Corning Incorporated in Tewksbury, Middlesex County, MA, US 01876 About This Position At Corning Incorporated, we are dedicated to innovation and excellence. We are seeking a driven Marketing Communications Manager to join our team in Tewksbury, Massachusetts. As part of the marketing department, you will play a crucial role in developing and executing comprehensive communication strategies that support our brand and product launches. What You'll Do Develop and implement strategic marketing communications plans to enhance brand awareness and customer engagement. Create compelling content for various channels including social media, email campaigns, and print materials. Collaborate with cross-functional teams to ensure consistent messaging across all platforms. Analyze campaign performance and provide insights to optimize future efforts. Manage external communications through press releases and media relations. Skills & Qualifications Minimum of 5 years of experience in marketing communications or a related field. Strong understanding of digital marketing strategies, including SEO, social media, and content marketing. Excellent written and verbal communication skills. A proven track record of developing effective marketing campaigns. Familiarity with project management tools and software. Working at Corning Incorporated Corning is a world-renowned innovator in glass, ceramic, and materials science. Our work spans from the depths of the ocean to the farthest reaches of space. As part of our team, you will have the opportunity to contribute to groundbreaking projects that push the boundaries of what’s possible. Apply Today To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

Full job on Get A Job.AI

Questions to ask them

• What does success look like in the first 90 days for this role?
• How is the team structured, and who would I work with most?
• What tools and systems does this role use daily?
• Is the work primarily based in Tewksbury, Middlesex County, hybrid, or fully remote?