Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.
Be ready to walk through an integrated campaign you owned end-to-end: audience, channels, creative, budget logic, and results. Prepare one culinary or CPG example of coordinating brand, content, and retail or e-commerce partners. Expect questions on prioritization when creative, legal, and sales timelines conflict, and how you measure success beyond vanity metrics.
Strong fit if you have managed multi-channel brand or product marketing—ideally food, culinary, or lifestyle—and can operate in a multi-brand or portfolio environment like CSC Generation. Less fit if you want pure brand strategy with no campaign execution, or fully remote work when this listing is not marked remote.
As Integrated Marketing Manager, Culinary at CSC Generation, a typical day would center on planning and coordinating multi-channel campaigns that promote culinary products or food-related brands—briefing creative, aligning offers and messaging with merchandising or brand partners, and reviewing performance across email, social, web, and retail touchpoints. You would likely spend time syncing with cross-functional teams, refining content calendars, and turning campaign results into the next test or creative iteration.
The listing marks remote as no and places the job in Canada; confirm office city, hybrid expectations, and travel with the recruiter.
It points to marketing work tied to food or culinary brands/products—menus, recipes, seasonal campaigns, or food retail storytelling—within an integrated channel mix.
Integrated campaign ownership, cross-functional coordination, and measurable results (traffic, conversion, engagement, or sales lift), especially in food, CPG, or multi-brand settings.
Website: cscgeneration.com
Public cache only — not an employee review.
Sur La Table is hiring an Integrated Marketing Manager, Culinary to lead the marketing engine behind the brand's most distinctive offering — its live culinary program. This remote-friendly role in Canada puts you at the crossroads of food culture, brand strategy, and omnichannel marketing for CSC Generation. About the Role Reporting to the Senior Manager of Integrated Marketing, you will own the strategy that grows Sur La Table's Culinary program — cooking classes, in-store culinary experiences, and culinary-led services. You'll act as the brand's internal culinary intelligence hub, channeling food trends, ingredient moments, and chef partnerships into the wider integrated marketing framework. This is a lean team, so expect broad ownership, fast decisions, and full end-to-end accountability. Based in Canada (Remote) or Seattle, WA (Hybrid). Key Responsibilities Build integrated marketing strategies for cooking classes and culinary experiences that map to enterprise and go-to-market priorities. Convert class performance data, customer behavior, and food trends into plans that lift trial, repeat attendance, and class-to-hardgoods cross-sell. Serve as the brand's culinary authority, tracking seasonal ingredients, cooking techniques, food movements, chef culture, and culinary media. Shape trend insight into content angles, product storytelling, social hooks, partnerships, and campaign themes. Develop and own integrated briefs for class launches, seasonal programs, and chef or creator partnerships, giving creative and channel teams clear direction. Collaborate across Creative, Social, PR, Site & Digital, Email & SMS, Store Ops, Culinary Operations, and Programming to align messaging and timing. Contribute a culinary lens to quarterly and seasonal GTM planning, and partner with Marketing Ops and Analytics to measure and refine results. Qualifications 5–8 years in integrated, brand, or go-to-market marketing within consumer, food, culinary, hospitality, or omnichannel businesses. Authentic culinary fluency — deep personal and professional knowledge of food, cooking, and the food media landscape (not learned on the job). Track record building insight-driven strategies that link brand storytelling to commercial results. Skill translating food and culinary trends into actionable marketing across content, partnerships, and product storytelling. Ability to turn complex program needs into clear briefs and to partner cross-functionally in a matrixed environment. Solid grasp of omnichannel marketing —…
Generated for personal interview prep · 2026-07-16 UTC · getajob.ai