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Prepare examples of strategies you owned end-to-end: insight → idea → execution → impact. Be ready to discuss how you lead creative teams, resolve brand vs. performance tension, and partner with account, media, and product stakeholders. Bring questions on Advantage HQ’s creative scope, team structure, and success metrics for this Head of Creative Strategy seat.
Strong fit if you have led creative strategy at a senior level, thrive in an on-site NYC environment, and can set vision while still rolling up sleeves on briefs and reviews. Thin public company detail means cultural and domain fit should be validated directly with Advantage HQ.
As Head of Creative Strategy at Advantage HQ in New York City, a typical day centers on setting creative direction, aligning campaigns and brand narratives with business goals, and leading strategists and partners through briefs, reviews, and client or stakeholder readouts. Expect prioritization of concepts, quality gates on storytelling and positioning, and cross-functional coordination so work stays on-brand and commercially sharp.
No certified learning paths or cost data are provided for this listing. Build depth in brand and campaign strategy, audience insight, creative briefing, and leadership of creative teams; treat any credentials as optional and verify costs independently.
No. The listing marks the job as non-remote and based in New York City, New York.
Only the company domain (advantagehq.com). Product focus, size, and culture should be confirmed via the company site and interviews.
No certification family or paid resources are provided for this job. Do not assume mandatory certs unless Advantage HQ states them in the full posting or process.
Website: advantagehq.com
Public cache only — not an employee review.
Join Advantage HQ as Head of Creative Strategy, leading our creative vision and brand positioning across performance marketing initiatives. This full-time role is based in New York City, New York, and offers the opportunity to shape how brands scale and grow through innovative creative storytelling and strategic execution. About the Role As Head of Creative Strategy, you'll own the creative direction and strategic vision that powers Advantage HQ's performance marketing programs. You'll drive campaign ideation, creative development, and brand messaging across a diverse portfolio of brand partnerships. This is a hands-on leadership position reporting to senior management and working cross-functionally with our media, influencer partnerships, and technology teams. What You'll Do Develop and oversee creative strategy for performance marketing campaigns, balancing brand objectives with measurable results Lead creative teams through conception to execution, ensuring campaigns meet both artistic and commercial benchmarks Collaborate with our influencer marketplace and AI-powered platform teams to identify creative opportunities at scale Establish creative standards, brand guidelines, and playbooks that streamline development across multiple client campaigns Analyze creative performance data and market trends to inform future strategy and unlock new growth opportunities Partner with paid media, analytics, and product teams to align creative output with platform capabilities Build and mentor a creative organization that attracts top talent and maintains high output standards What We're Looking For 7+ years of experience in creative strategy, brand marketing, or performance creative roles, preferably within technology, growth marketing, or influencer-driven campaigns Proven ability to develop data-informed creative strategies that drive measurable business results Strong leadership skills with experience building, managing, and scaling creative teams Deep understanding of influencer marketing, content strategy, and creator-led campaigns Experience with marketing technology, analytics platforms, or AI-powered tools Excellent communication skills and ability to influence cross-functional stakeholders Portfolio or case studies demonstrating successful, scalable creative campaigns About Advantage HQ Advantage HQ is a technology-enabled growth firm dedicated to helping leading brands scale profitably and predictably. We combine comprehensive performance marketing expertise with proprietary technology, including a creator marketplace managing thousands of influencer partnerships monthly and an AI-powered platform designed to streamline discovery, outreach, and campaign…
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