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GTM Growth Lead (ABM)

  • Full Time
  • Anywhere

Forager

Forager is a fast-growing data-as-a-service platform providing high-accuracy people and company data to platforms and teams that rely on data to power GTM and recruiting workflows.

We’re building a repeatable, scalable outbound GTM engine targeting data-driven SaaS platforms (sales tech, recruiting tech, AI tools, and data platforms). This is a high-impact role working directly with the founder to design and execute that system from the ground up.

The Role

We’re hiring a GTM Growth Lead (ABM) to build and own our outbound pipeline engine.

This is not a traditional growth marketing role. The focus is:

  • outbound ABM
  • pipeline creation
  • system design
  • experimentation
  • sales enablement

You will define who we target, how we prioritize accounts, how we engage them, and how we build a repeatable, signal-driven GTM engine.

What You’ll Do

  • Build and maintain the TAM
    • Define ICP, segmentation, and targeting
    • Create an evergreen system to identify high-fit accounts
    • Develop account scoring (Tier 1 / Tier 2 / Tier 3)
  • Own the outbound motion
    • Design messaging and sequences (email + LinkedIn)
    • Work directly with SDR to improve reply rates and meeting conversion
    • Run weekly experiments (targeting, messaging, offers)
  • Build the GTM system
    • Connect TAM → CRM → outbound workflows
    • Ensure accounts and contacts are enriched and up to date
    • Define tracking for pipeline and engagement
  • Develop signal-driven outreach
    • Identify triggers (hiring, product launches, funding, etc.)
    • Build a system to prioritize accounts based on signals
  • Create playbooks and enable the team
    • Develop repeatable ABM playbooks (1:1 and scaled)
    • Build messaging templates and objection handling
    • Train SDRs and document processes for scale
  • Support deal execution
    • Help create assets (case studies, calculators, data samples)
    • Incorporate sales feedback into messaging and targeting

What Success Looks Like

  • Consistent Sales-Accepted Tier 1 / Tier 2 meetings held
  • Strong outbound conversion (reply rate → meeting rate)
  • A clear, repeatable outbound playbook

Measurable pipeline contribution from outbound

Important Note: This role is focused on outbound pipeline creation and ABM execution, not paid acquisition or traditional growth marketing.

Requirements

  • Proven experience building outbound / ABM pipeline
  • Track record of generating qualified meetings or pipeline
  • Strong understanding of ICP, targeting, and messaging
  • Hands-on operator (not just strategy)
  • Comfortable working in a fast-paced startup
  • Deep experience with Clay, Sales Nav, or sequencing tools
  • Experience with SaaS platforms (GTM, recruiting, data, AI)
  • Experience training SDRs and building playbooks

Benefits

  • Build the outbound GTM engine from scratch
  • Work directly with the founder
  • High ownership and visible impact on revenue
  • Opportunity to shape how the company scales

Originally posted on Himalayas

To apply for this job please visit himalayas.app.

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