VELAIO
This is a remote position.
Your Mission
Key Responsibilities
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Full-Funnel Campaigns:Plan and lead initiatives to attract new leads, maximize trial activation, and foster customer loyalty and referrals.
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Agile Experimentation:Create A/B tests, alternative landing pages, and message variations to optimize performance across channels.
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ROI-Focused Advertising:Manage and scale PPC (Google Ads, Facebook Ads, LinkedIn Ads), display, social selling, and email campaigns with a clear focus on Cost Per Acquisition (CPA) and Customer Lifetime Value (LTV).
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High-Impact Content:Produce assets (eBooks, webinars, case studies, SEO-optimized posts) that fuel the funnel—driving both acquisition and retention.
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Analysis & Reporting:Define KPIs (conversion rate, churn rate, CAC, LTV, NPS, etc.) and deliver actionable reports to guide decision-making and prioritize new experiments.
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Cross-Functional Collaboration:Work closely with Product, Sales, and Data Science to align messaging, validate hypotheses, and ensure a seamless, optimized user experience.
If you’re passionate about designing experimentation cycles that truly move the needle, we’d love to hear from you!
Requirements
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Proven experience in Growth Marketing or similar roles, ideally within B2B technology or services.
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Mastery of tools: Google Ads, Facebook Ads, SEO/SEM, email-marketing platforms (Mailchimp, HubSpot), and analytics suites (Google Analytics, Mixpanel, Amplitude).
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Data-driven mindset: ability to extract insights from large datasets and translate them into actionable experiments.
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Creative storytelling: talent for crafting compelling content that resonates with both technical and business audiences.
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Bilingual communication: fluent in Spanish and English, both for copywriting and international collaboration.
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Autonomy & proactivity: skilled at juggling multiple initiatives, prioritizing by impact, and adapting quickly to findings.
Benefits
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Fully remote role with flexible hours and a collaborative culture.
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The opportunity to lead growth strategy at a rapidly expanding company.
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A multidisciplinary team committed to continuous innovation.
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Budget for professional development and certifications in Growth and data analytics.
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
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