Flourish
Flourish is hiring a full-time Email Marketer to join its team in New York City, New York — a hands-on role shaping how the company communicates with independent financial advisors across the country.
About the Role
As the Email Marketer at Flourish, you will own the strategy, execution, and optimization of email campaigns that reach Registered Investment Advisors (RIAs) and drive meaningful engagement. You will work at the intersection of data, copy, and design to build campaigns that educate, nurture, and convert a sophisticated B2B audience in the financial technology space.
What You'll Do
- Plan, build, and deploy targeted email campaigns across the full marketing funnel — from awareness through retention
- Develop audience segments and personalization strategies to deliver the right message to the right advisor at the right time
- Write compelling, audience-appropriate email copy and collaborate with designers on template creation
- Build and manage automated email workflows, drip sequences, and triggered communications
- Run A/B and multivariate tests on subject lines, content, send times, and calls to action
- Monitor and report on campaign performance — open rates, click-through rates, conversion rates, and deliverability — and use findings to sharpen future sends
- Maintain list health through segmentation, suppression, and re-engagement practices
- Ensure all email activity complies with CAN-SPAM and relevant data privacy standards
- Partner cross-functionally with content, product, and sales teams to align messaging and timing
What We're Looking For
- Proven experience managing end-to-end email marketing programs, ideally within a B2B SaaS or fintech environment
- Proficiency with a modern email service provider such as HubSpot, Salesforce Marketing Cloud, Klaviyo, Iterable, or equivalent
- Strong copywriting skills with the ability to translate complex financial concepts into clear, engaging prose
- Working knowledge of HTML/CSS as it applies to responsive email template development
- Comfort interpreting campaign analytics and turning data into actionable improvements
- Familiarity with email deliverability best practices and list hygiene principles
- Organized, detail-oriented, and capable of managing multiple campaigns simultaneously in a fast-paced environment
About Flourish
Founded in 2017, Flourish is on a mission to help independent financial advisors move beyond advice-giving into seamless, scalable implementation for their clients. The company builds technology-driven financial products designed specifically for RIAs — tools that are both powerful and genuinely easy to use. Flourish works with a rapidly growing community of advisory firms across the United States.
How to Apply
If you are an email marketing professional excited about the intersection of fintech and advisor empowerment, submit your application directly through this listing to be considered for this New York City-based position.
To apply for this job please visit www.adzuna.com.
Working in New York City, New York
New York, often called New York City (NYC), is the most populous city in the United States. It is located at the southern tip of New York State on New York Harbor, one of the world's largest natural harbors. The city comprises five boroughs—Manhattan, Brooklyn, Queens, the Bronx, and Staten Island; each is coextensive with its respective county. It is the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the United States by both population and urban area. New York is a global center of finance and commerc
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