Lago
The DSP Advertising Strategist works under general supervision to plan, execute, and optimize programmatic advertising campaigns through Amazon DSP for US-based e-commerce clients. This role is responsible for managing audience targeting, campaign performance, and delivering data-driven insights to drive brand awareness and conversion.
Requirements
- Develops, launches, and manages Amazon DSP campaigns for assigned client accounts
- Builds and refines audience segments to maximize campaign performance
- Analyzes DSP reporting data to generate actionable insights and client-facing performance reports
- Collaborates with internal teams to align DSP campaigns with full-funnel advertising and listing strategies
- Conducts audience and competitive research to identify new targeting opportunities and campaign strategies
- Maintains organized campaign documentation and reporting templates
- Establishes and maintains collaborative relationships with internal teams
- Acts as a technical resource for colleagues on DSP strategy, audience architecture, and programmatic best practices
Benefits
- Remote work from anywhere
- Growth opportunities to shape role and grow with the company
- Innovative culture that leverages data to solve challenges and drive success
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in Brazil
Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is also the world's fifth-largest country by area and the seventh-largest by population, with over 213 million people. Brazil is a federation composed of 26 states and a Federal District, which hosts the capital, Brasília. Its most populous city is São Paulo, followed by Rio de Janeiro. Brazil has the most Portuguese speakers in the world and is the only country in the Americas where Portuguese is an official language.
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