Director, Enterprise YouTube Strategy & Governance

How to use this kit

Ground every answer in facts on this page and the original listing. We never invent Glassdoor-style reviews or salaries that are not in our data.

Interview prep

Be ready to discuss enterprise YouTube operating models, brand-safety tradeoffs, and how you ship governance without slowing creators. Prepare a concrete example of policy rollout across many brands or studios.

Fit summary

Strong fit if you have led multi-brand digital video strategy in a large media company and can balance growth with compliance. Thinner fit without platform governance or cross-functional leadership experience.

Day in the role

As Director, Enterprise YouTube Strategy & Governance at Disney, expect to set channel strategy, brand and content rules, and cross-studio coordination so enterprise YouTube presence stays on-message, compliant, and measurable.

• Prioritize platform roadmaps and governance standards
• Align legal, brand, and content partners on policy
• Review performance and escalate risk issues

Skills to emphasize

Useful strengths for this title include YouTube/platform strategy, content and brand governance, stakeholder management, and analytics fluency. No certification resources were supplied in CERTS.

FAQ from this listing

Where is this Disney role based?

The listing location is California, United States, and remote is marked as no.

What does the company do?

Disney is a global entertainment company spanning studios, networks, parks, and streaming; see Wikipedia.

Are salary or review scores included?

No. This enricher only uses supplied DATA and does not invent pay bands or star ratings.

Occupation tasks (O*NET)

Public-domain labor data — prepare examples for 2–3 of these.

• Plan details such as framing, composition, camera movement, sound, and actor movement for each shot or scene.
• Communicate to actors the approach, characterization, and movement needed for each scene in such a way that rehearsals and takes are minimized.
• Direct live broadcasts, films and recordings, or non-broadcast programming for public entertainment or education.
• Research production topics using the internet, video archives, and other informational sources.
• Review film, recordings, or rehearsals to ensure conformance to production and broadcast standards.
• Study and research scripts to determine how they should be directed.
• Supervise and coordinate the work of camera, lighting, design, and sound crew members.
• Confer with technical directors, managers, crew members, and writers to discuss details of production, such as photography, script, music, sets, and costumes.

O*NET source

Company facts (cached)

Website: thewaltdisneycompany.com

The Walt Disney Company, commonly and globally known as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Founded on October 16, 1923, as an animation studio by brothers Walt and Roy Oliver Disney as Disney Brothers Cartoon Studio, Disney operated under the names Walt Disney Studio and Walt Disney Productions before adopting its current name in 1986. In 1928, Disney established itself as a leader in the animation industry with the short film Steamboat Willie. The fil…

Public cache only — not an employee review.

Role overview (listing rewrite)

DIRECTOR, ENTERPRISE YOUTUBE STRATEGY & GOVERNANCE at The Walt Disney Company in California, US Role Overview The Director, Enterprise YouTube Strategy & Governance will serve as the central strategy lead for The Walt Disney Company’s YouTube presence. This role oversees the intersection of brand strategy, digital operations, and enterprise governance. Responsibilities include developing and implementing strategic plans that align with the company's overall goals, collaborating across segments and markets to ensure consistent brand messaging, and ensuring compliance with YouTube policies and guidelines. Key Responsibilities Develop and implement comprehensive YouTube strategy aligned with corporate objectives Collaborate with cross-functional teams to ensure cohesive brand presence on YouTube Oversee digital operations and governance, maintaining brand consistency across all content Ensure compliance with YouTube policies and guidelines Analyze performance metrics and provide insights for strategic decision-making Drive innovation in content creation and distribution strategies What You Bring Candidates should possess a minimum of 10 years of experience in digital strategy, brand management, or related fields. A proven track record in developing and executing successful YouTube strategies is essential. Strong leadership skills, ability to collaborate across diverse teams, and excellent communication and analytical abilities are required. Knowledge of YouTube’s platform policies and best practices is highly desirable. About the Company The Walt Disney Company is a global media and entertainment giant with a rich history in storytelling and innovation. As a Director, you will join an organization that values creativity, collaboration, and excellence. The company offers a dynamic work environment and opportunities for professional growth within one of the world's leading entertainment companies. How to Apply To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there.

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Questions to ask them

• What does success look like in the first 90 days for this role?
• How is the team structured, and who would I work with most?
• What tools and systems does this role use daily?
• Is the work primarily based in California, US, hybrid, or fully remote?