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Be ready to discuss how you evaluate emerging brands for fit with a large multibrand e-commerce catalog, partnership deal structure, and go-to-market with co-marketing. Use public signals—scale (FY2025 sales), category focus (supplements/wellness), and IPO-related news—to show commercial awareness without inventing internal metrics.
Strong fit if you have brand partnerships or vendor management experience in CPG, supplements, or online retail and want an on-site Irvine role at a scaled specialty e-commerce player founded in 1996.
As Brand Partnerships Manager for Emerging Brands at iHerb in Irvine, you would likely source and grow relationships with newer supplement and wellness brands, align assortment and promotions with iHerb’s catalog model, and coordinate with merchandising, marketing, and brand contacts so emerging lines reach customers cleanly online.
Irvine, California (Orange County); the listing is not remote.
Primarily vitamins, supplements, and natural/wellness products online via iherb.com.
Reports cite record ~$2.9B net sales in fiscal 2025 and work toward a possible IPO, including bank selection coverage for a large offering.
Website: iherb.com
Public cache only — not an employee review.
Iherb is hiring a Brand Partnerships Manager, Emerging Brands for its Irvine, CA location in a full-time capacity that centers on forging impactful collaborations with rising labels. This opportunity suits professionals seeking Brand Partnerships Manager, Emerging Brands jobs in Irvine, CA or nearby who want to advance emerging brands through thoughtful alliance development. About This Position The Brand Partnerships Manager, Emerging Brands role at Iherb in Irvine, CA involves shaping strategies that connect the organization with innovative, high-potential brands. You will focus on discovering fit partners, nurturing relationships, and driving initiatives that deliver shared value while supporting brand growth trajectories. Ideal for those exploring Iherb careers or Brand Partnerships Manager, Emerging Brands near me, the position emphasizes proactive outreach, creative problem-solving, and alignment of partnership goals with broader business objectives in a collaborative workplace setting based fully onsite in Irvine, CA. Key Responsibilities Identify promising emerging brands and assess partnership potential based on market trends, brand values, and growth possibilities Build and sustain productive relationships with brand representatives through ongoing communication and dedicated account stewardship Structure, negotiate, and finalize partnership agreements that outline clear expectations, deliverables, and mutual benefits Collaborate across internal groups such as marketing and product teams to plan, launch, and refine co-branded programs or campaigns Monitor partnership outcomes using performance indicators, then recommend adjustments to optimize results and expand reach Prepare proposals, presentations, and reports that secure stakeholder buy-in for new emerging brand collaborations Stay current on industry shifts affecting emerging brands to inform proactive opportunity identification and strategic decision-making Skills & Qualifications Solid background in brand partnerships, business development, or alliance management with a focus on emerging or growth-stage brands Strong negotiation expertise and the ability to craft win-win commercial terms Outstanding written and verbal communication skills for engaging diverse brand stakeholders effectively Analytical mindset that supports evaluation of market fit, risk, and partnership performance metrics Proven capacity to manage concurrent projects, prioritize deliverables, and meet deadlines in a dynamic environment Relationship-building strengths that foster long-term trust and collaboration with external partners Bachelor’s-level education in business, marketing, communications, or a related discipline is typically expected for…
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