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Be ready to discuss arts or culture marketing campaigns you have run: audience segments, channel choices, results, and how you worked with programming or venue teams. Prepare examples of deadline pressure, multi-stakeholder sign-off, and measuring ticket or attendance outcomes—not vanity metrics alone.
Strong fit if you enjoy live arts, clear storytelling, and hands-on campaign execution in Singapore’s cultural scene. The role suits marketers who can balance creative briefs with operational follow-through for The Esplanade Co Ltd’s programmes.
As Assistant Manager, Arts Marketing at The Esplanade Co Ltd in Singapore, a typical day centres on promoting performances and cultural programmes. Expect planning campaign calendars, drafting copy and assets with creative partners, coordinating channel mix (digital, on-site, partners), tracking engagement, and aligning messaging with programming teams so audiences discover and attend the right shows.
The listing is based in Singapore and is not marked remote.
Assistant Manager, Arts Marketing typically supports promotion of arts programming—campaigns, content, and audience outreach rather than pure box-office operations.
You would work in Singapore’s dense urban arts environment, where venues, audiences, and partners are close by and schedules often follow performance calendars.
Assistant Manager, Arts Marketing at The Esplanade Co Ltd in Singapore About the Role The Assistant Manager, Arts Marketing will play a pivotal role in marketing and selling Esplanade Presents programmes and activities. You will be responsible for benchmarking marketing communications strategies, including advertising & promotions and media relations. Core Duties Benchmark marketing communications strategies for Esplanade Presents pro... Develop and implement effective advertising and promotional campaigns. Maintain strong relationships with media outlets to enhance the visibility of Esplanade Presents programmes. Analyze market trends and competitor activities to inform strategic decisions. Requirements A degree in Marketing, Communications or a related field is preferred. At least 3 years of experience in arts marketing or a similar role. Strong analytical skills with the ability to interpret data and trends. Excellent communication and interpersonal skills. Familiarity with digital marketing tools and platforms. About The Esplanade Co Ltd The Esplanade – Theatres on the Bay (ETB) aims to be the pride of Singapore, loved by its people and recognized as the world’s best. As a leading arts and entertainment venue in Singapore, ETB is dedicated to presenting high-quality performances and events that enrich the cultural landscape. Applying for This Role To apply, complete your application directly on this page, or you'll be redirected to the employer's application platform to finish submitting there. Please ensure all required fields are filled out accurately to avoid any delays in processing your application.
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