CALSTART
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CALSTART is a mission-driven industry organization focused on transportation decarbonization and clean air for all.
For over 30 years, it’s been CALSTART’s mission to develop, assess, and implement large-scale, zero-emission transportation solutions to mitigate climate change and support economic growth. CALSTART works with businesses, organizations, governments, and communities to create real-life impact toward clean air and equitable access to clean transportation for all. CALSTART provides scientific, technical and policy support for regulatory development and clean technology and infrastructure acceleration.
Duties & Responsibilities
-Develop and implement an integrated communications plan aligning with CALSTART’s mission, programs, and policy initiatives.
-Establish and maintain a consistent brand voice and messaging for CALSTART and each program/initiative, ensuring alignment across all channels.
-Serve as a thought partner to program leads and policy teams to translate technical objectives into compelling, funder- and stakeholder-ready narratives.
Public Relations and Media Outreach
-Proactively secure media coverage across national, trade, regional, and digital outlets; build and maintain strong relationships with journalists and editors.
-Prepare press materials, talking points, op-eds, policy briefs, and briefing documents for leadership.
-Manage media inquiries, coach spokespeople, and arrange interviews or events as needed.
Content Strategy and Storytelling
-Own creation of high-quality content (press releases, blog posts, newsletters, annual reports, impact dashboards, case studies, capability briefs).
-Oversee design and production of multi-channel assets (PPTs, fact sheets, social media, website content) in collaboration with internal teams and external vendors.
-Lead storytelling for program successes, pilots, deployments, policy wins, and research findings.
-In conjunction with the web team, develop digital strategy for web presence on CALSTART.org that furthers the mission of the organization
-In collaboration with Integrated Marketing teams, develop strategies for social media engagement and email marketing that amplify our messages, and extend our reach.
-Monitor analytics, measure impact and adjust tactics to improve reach, engagement and message pull through.
Stakeholder Engagement, Collaboration and Events
-Plan and execute events, briefings, roundtables, and webinars that connect CALSTART with policymakers, funders, industry partners, and other stakeholders.
-Prepare senior leadership for appearances and briefings; represent CALSTART at external events when appropriate.
-Coordinate with a small but mighty communications team and cross-functional partners.
-Roll up your sleeves to contribute directly to writing, editing, and project execution while fostering collaboration across departments.
Metrics, Reporting, and Compliance
-Develop and track KPIs for communications performance (media impressions, share of voice, website traffic, campaign engagement, donor/partner awareness).
-Ensure compliance with donor communications policies and appropriate disclosure for funded programs.
Qualifications
- Bachelor’s degree required; Master’s degree in Communications, Public Affairs, Journalism, Marketing, or a related field preferred.
- 7–10+ years in communications, public relations, or related roles; experience in automotive, clean transportation, or nonprofit sectors strongly preferred.
- Experience promoting policy initiatives as part of a broad communications portfolio at the Federal, State or Local level required.
- Exemplary writing and storytelling ability with a demonstrated portfolio of high-quality materials (press materials, op-eds, reports, briefs).
- Strong media relations instincts; proven success securing coverage and managing crises.
- Ability to translate technical topics into clear, accessible messaging for diverse audiences.
- Comfortable working in a fast-paced, mission-driven environment; proactive, problem-solving mindset; hands-on “do-it Senior Manager, Communications
- Collaborative by nature with the ability to work cross-functionally and influence without formal authority.
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic consisting of 50 states and a federal capital district, Washington, D.C. The 48 contiguous states border Canada to the north and Mexico to the south, with the semi-exclave of Alaska in the northwest and the archipelago of Hawaii in the Pacific Ocean. The United States also asserts sovereignty over five major island territories and various uninhabited islands in Oceania and the Caribbean. It is a megadiverse country, with the world's th
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