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Job Title
Product Marketing Lead (SaaS)
Location
Remote
Time Zone
US Time Zones (EST–PST)
Role Overview
We are seeking a Product Marketing Lead to own and execute positioning, messaging, and go-to-market strategy for a B2B SaaS product portfolio. This is a hands-on role for a strategic marketer who enjoys writing, launching, and enabling cross-functional teams. The ideal candidate has strong SaaS experience, can simplify complex product capabilities (including AI-driven features), and thrives in a fully remote, execution-focused environment.
Key Responsibilities
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Own and evolve product positioning, messaging frameworks, and value propositions
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Plan and execute go-to-market strategies for new features, launches, and product updates
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Develop compelling customer-facing content including website copy, sales decks, product pages, and launch materials
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Translate technical and AI-powered capabilities into clear, differentiated customer value
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Partner closely with Product, Sales, and Marketing to align roadmap, messaging, and enablement
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Support Sales with training materials, battlecards, and enablement assets
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Conduct ongoing competitive and market research to inform strategy and positioning
Required Qualifications
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Proven experience in Product Marketing within a SaaS environment
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Strong track record as a hands-on contributor who can both own strategy and execute deliverables
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Exceptional writing, storytelling, and communication skills
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Experience collaborating closely with Product and Sales teams
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Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. Candidates without this background will not be considered.
Preferred Qualifications
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Experience marketing AI-powered or highly technical products
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Background in B2B SaaS, preferably in growth-stage companies
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Experience supporting Sales-led, Product-led, or hybrid GTM motions
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Exposure to agency environments or content-heavy marketing roles
Tools & Technology
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Collaboration & Documentation: Slack, Google Workspace, Notion
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Project Management: Asana, Jira (or similar)
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CRM & Sales Enablement: HubSpot, Salesforce
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Analytics & AI Tools: Google Analytics, AI-assisted productivity and research tools
Please NOTE
It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.
We connect top talent with vetted employers, competitive pay, and real growth opportunities.
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in Argentina
Argentina, officially the Argentine Republic, is a country in the southern cone of South America. It covers an area of 2,780,085 km2 (1,073,397 mi2), making it the second-largest country in South America after Brazil, the fourth-largest country in the Americas, and the eighth-largest country in the world. Argentina shares the bulk of the Southern Cone with Chile to the west, and is also bordered by Bolivia and Paraguay to the north, Brazil to the northeast, Uruguay and the South Atlantic Ocean to the east, and the Drake Passage to the south. Argentina is a federal state subdivided into twenty-
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