Pavago
Join a growing business as their Social Media Manager and take ownership of building a strong, engaging, and high-performing brand presence across social platforms. Manage social media strategy, content planning, publishing, engagement, and campaign performance across platforms including LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube.
Requirements
- Develop and execute social media strategies aligned with marketing and growth goals
- Create and manage content calendars across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube
- Write engaging social media captions, hooks, and platform-specific content
- Collaborate with designers, editors, and marketing teams to create high-performing visual content
- Schedule and publish content using tools such as Hootsuite, Buffer, Sprout Social, or HubSpot
- Monitor comments, DMs, mentions, and community engagement daily
- Build audience engagement through conversations, trend participation, and community interaction
- Launch and support organic and paid social campaigns for content, events, and promotions
- Analyze content performance and optimize strategies based on engagement and conversion data
- Track KPIs including engagement, follower growth, reach, clicks, and conversions
- Stay current with social media trends, platform updates, and emerging content opportunities
- Support brand positioning and online visibility through consistent social media execution
Originally posted on Himalayas
To apply for this job please visit himalayas.app.
About this role & career path
Working in Kenya
Kenya, officially the Republic of Kenya, is a country located in East Africa. With an estimated population of more than 53.3 million as of mid-2025, it is the 27th-most populous country in the world and the seventh-most populous in Africa. Kenya's capital and largest city is Nairobi. The second-largest and oldest city is Mombasa, a port city located on Mombasa Island. Other major cities within the country include Kisumu, Nakuru and Eldoret. Going clockwise, Kenya is bordered by South Sudan to the northwest, Ethiopia to the north, Somalia to the east, the Indian Ocean to the southeast, Tanzania
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