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Fractional CMO | Flexible, High-Demand Industry

  • Full Time
  • Anywhere

LiveHappy Initiative

This is a remote position.

Summary

Backed by 20 years of success, LiveHappy Initiative helps people align career & lifestyle goals through flexible, purpose-driven work creating lasting results. We’re hiring a Fractional CMO to lead marketing strategy and accelerate measurable growth for our award-winning learning programs. This is a senior, performance-based leadership role ideal for an experienced CMO, VP of Marketing, or senior marketing executive who wants high impact with flexible hours.

What you’ll do

  • Define and own high-level marketing strategy, positioning, and messaging for global reach.
  • Build and optimize acquisition funnels to attract, engage, and convert senior professionals.
  • Lead brand and content strategy to elevate visibility across digital and thought-leadership channels.
  • Design performance metrics and dashboards to measure marketing ROI and drive continuous improvement.
  • Coach and collaborate with cross-functional partners and external consultants to scale initiatives.
  • Represent LiveHappy Initiative credibly in industry forums and peer groups.

Requirements

What success looks like (first 6–12 months)

  • Clear, documented marketing strategy and roadmap aligned to revenue and growth goals.
  • Measurable lift in qualified inbound leads to conversion rate.
  • Launch of at least one scalable acquisition channel with demonstrable ROI.
  • Strong external positioning: events, content placements, or partnerships that raise brand credibility.

Qualifications

  • 10+ years in senior marketing leadership (CMO, VP, Head of Marketing, or equivalent).
  • Proven track record of building and scaling marketing programs that deliver measurable business results.
  • Deep experience with digital acquisition, content/brand strategy, and performance analytics.
  • Comfortable working in a flexible, performance-based engagement model.
  • Excellent communicator and relationship builder; experienced working with senior peers.
  • No cold calling required — role focuses on strategic leadership and high-value outreach.

Benefits

Benefits & Support

  • Remote work with a flexible schedule.
  • Performance-based structure with upside for results.
  • Established strategies and systems you can leverage immediately.
  • Access to a supportive global network of experienced professionals.
  • Work that is meaningful, profitable, and aligned with your next chapter.

Compensation & Structure

  • Performance-based compensation structure; details provided during hiring discussions.
  • Flexible, fractional hours — scope and time commitment negotiable based on experience and results.

How to apply

Apply now to receive more details via email. If it feels like a good fit, we’ll schedule a short introductory call to explore whether this is the right step for you.

Originally posted on Himalayas

To apply for this job please visit himalayas.app.

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